These are positions where you could influence how a company enters new markets, wins its largest customers, builds recurring revenue, prices its products, develops strategic partnerships and turns commercial strategy into measurable growth.
Role opportunity profile
VP Sales
Indicative UK base £140k–£220k
VP Sales roles at this level own go-to-market strategy, predictable revenue growth, leadership teams, forecasting and market expansion. The clearest profiles show ARR or revenue scale, quota attainment, team scope, enterprise deal size and cycle, new-market growth and executive influence.
The work
What work at this level can involve.
The attraction is the scale of the ownership. Depending on the role, you may be responsible for a major revenue number, an enterprise sales organisation, strategic accounts, margin, partnerships or a substantial part of the P&L.
The strongest opportunities offer more than a bigger target. They give experienced commercial leaders the chance to shape go-to-market strategy, build teams around their own standards, influence product and executive decisions and create commercial systems that continue producing results after the individual deal is won.
Career impact
What successful contribution can look like.
Success can mean opening an entirely new market, transforming an underperforming sales function, building a high-performing leadership team, winning strategically important customers, improving margin or creating a repeatable growth engine.
Relevant backgrounds often combine enterprise selling, commercial strategy, negotiation, leadership, forecasting and the judgement to make decisions where the numbers genuinely matter.
Scope and impact
The substance behind work at this level.
Scale, authority, complexity and measurable results show what the work can carry.
Revenue or ARR scale
Quota attainment
Team size
Enterprise deal size and cycle
New-market growth
Forecasting discipline
Executive influence
Indicative UK base salaries range from around £90k to £220k, with OTE, bonus and equity capable of taking total compensation substantially higher.
These roles can create a direct path into CRO, CCO, regional or global commercial leadership and wider executive responsibility.
OTE, bonus and equity can materially increase total compensation.
Market & geography
Where this work sits.
UK-wide and selected international appointments across enterprise sales, revenue and commercial leadership.
Related profiles
Other roles in Enterprise commercial.
Commercial Director
£100k–£160k baseView profileSales Director
£100k–£150k baseView profileStrategic Account Director
£90k–£120k base · often £180k–£250k OTEView profileSelective representation
Register interest in VP Sales-level opportunities.
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